The Essential Attorney Handbook for Internet Marketing, Search Engine…

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Price : 34.95

Item specifics

Condition:

Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the seller’s
Language: English
Format: Paperback ISBN:

9781449540548

EAN:

9781449540548

The Essential Attorney Handbook for Internet Marketing, Search Engine…

Product Details

Synopsis
How can attorneys reach new clients on the Internet? Veteran attorney and Internet entrepreneur Jeff Lantz provides the definitive source for law firm Internet marketing, brand and value proposition creation, effective website development, search engine optimization (SEO), search engine/pay-per-click marketing on Google, Bing, and Yahoo!, blogging, and social/business networking on Facebook and Twitter. The book discusses domain name acquisition, hosting, website platform and Content Management Systems, Web 2.0 design, SEO for high rankings on Google, and creating a powerful Client-Centered Website that resonates with clients and serves as a call to action.What Internet marketing is the most effective? Learn how to measure cost-per-client and to use website statistics for better marketing allocation.Step-by-step instructions are provided for domain registration, designing PPC ad campaigns on Google, Bing, and Yahoo!, and creating business pages on Facebook and Twitter.

Product Identifiers
ISBN-10 1449540546
ISBN-13 9781449540548

Key Details
Author Jeffery W. Lantz
Number Of Pages 280 pages
Format Paperback
Publication Date 2009-10-01
Language English
Publisher CreateSpace Independent Publishing Platform
Publication Year 2009

Dimensions
Weight 21.7 Oz
Height 0.6 In.
Width 7.5 In.
Length 9.2 In.

Target Audience
Group Trade

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Price : 34.95

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